The London Standard

The London Standard

APL 91辦畦 produces泭travel and lifestyle publications alongside unique native content, digital display takeovers and editorial pillars across The London Standard���s media landscape. 泭

The themed publications curated by APL 91辦畦 cover a variety of topics including health, food and drink, homes and gardens, family, finance, business, beauty and travel. 泭

Each partnership泭allows brands to reach the outlet���s affluent and suggestible audience, tapping into the largest circulation of any local newspaper and flagship website 泭with around 21 million page views per month.泭

Partner opportunities���泭

Only a limited number of partners will be selected to work with us on contributing to any of these unique content packages:泭

  • DPS Lifestyle spreads ��� A variety of native content features printed in the Thursday middle section over two pages to a readership of 375.000泭
  • Newspaper publications ��� Focused feature sections with aspirational editorial content from National Geographic Traveller (UK), covering a variety of themes including Business, Good Life, Travel and a Christmas guide. A digital version reaches 250k social media and 莽喝莉莽釵娶勳莉梗娶莽.���
  • Digital native content ��� Exclusive packages from advertorials in listicle format to other advertising opportunities, which remain live indefinitely and cover a variety of niche and popular topics.泭With泭continued benefit through SEO and a direct link to each partner���s website, articles reach 1 billion ad impressions on average.泭
  • Display takeovers ��� Unparalleled advertising takeovers for periods ranging from 24 hours up to seven days either across the main news page or specialist areas on the websites. It���s a chance to capitalise on the digital traffic and surge in impressions泭produced through breaking news, stories and events.泭

Key information泭

At an average count of 375,000, The London Standard���s readers are evenly split and have an income that is 36% higher than the UK average. Most are time-poor professionals who tend to shop on their evening commute when 80% are more suggestible to purchases. Within The London Standard���s audience, 66% seek out brands that help them achieve their goals while 90% look to a revered newspaper specifically to find out what���s new in the capital. 泭

泭is泭The London Standard���s flagship website with泭around泭21 million page views per month.泭泭This泭equally split泭audience, the majority泭of which is泭under the age of 34,泭entertains a泭strong泭interest泭in retail, cultural泭happenings泭and leisure activities.泭While a significant amount situates itself in ABC1, 62% plan their social lives using digitally sourced information.泭泭

Daily users:泭1.3 million泭
Unique global users:泭63 million泭泭泭
Page views past 12 months:泭2 billion泭泭
Facebook:泭1.5 million followers泭
X:泭643,000 followers泭
Social grade:泭ABC1 67%泭泭
Average Thursday泭readership:泭375,000泭泭
91辦畦n age:泭39泭

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